HTC will Launch Limited Number of Smartphone in 2018
HTC after going through a rough patch for the past few years is now expected to limit its frequency of smartphone releases for 2018. The Taiwanese manufacturer plans to release a cheaper, mid-range version of the HTC U11+ in January 2018.
According to reports, HTC’s R&D and marketing efforts will concentrate on launching just a limited number of smartphones that will be released next year. This decision has been taken as HTC’s struggle to make a comeback into the smartphone market.
The company will also announce the HTC U12 flagship smartphone in 2018. This smartphone is rumored to sport a Quad HD display, be powered by the Qualcomm Snapdragon 845 chipset and features a dual rear camera setup. The report states that HTC posted losses of TWD 7.102 billion (Rs. 1,520 crores approximately) for first three quarters of this year.
Google recently bought out part of HTC’s smartphone operations in September to align its efforts on the Pixel smartphone series. A sum of $1.1 billion (roughly Rs. 7.05 crores) was paid by Google for the deal.
The HTC U11 Life started rolling out the Android 8.0 Oreo software update earlier this month. Available as an OTA update, Android Oreo brings core features such as Notification Dots, Auto-fill, Smart text selection, Picture-in-Picture (PIP) mode, and faster boots times to the mobile phone.
Additionally, HTC also introduced its HTC U11 Life and U11+ phones last month. Both handsets run a stock version of Android 8.0 Oreo.