Airtel Partnered with Hotstar to Stream Digital Content on Airtel TV App

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Airtel Partnered with Hotstar to Stream Digital Content on Airtel TV App

Bharti Airtel partnered with Hotstar to bring digital content from Hotstar’s portfolio to Airtel TV App. This will further grow Airtel TV App’s wide range of offerings and expand Hotstar’s content around Airtel’s large mobile users’ base. With 350 plus LIVE TV channels and close to 10,000 popular movies and shows from India and abroad, Airtel TV now has access to one of the largest digital content portfolios in India. Airtel has established partnerships with all leading broadcasters and production houses to provide the best content on a single platform to customers.

Hotstar’s content library consisting around 100,000 hours of content, in 9 languages that include live sports and the best of Indian cinema and TV shows from channels across the Star network. After Airtel partnered with Hotstar, this will now be available to all Airtel subscribers for free through the Airtel TV App. And also include shows from 22 channels and over 3000 hit movies and shows.

Airtel Prepaid and Postpaid customers get free content on Airtel TV App on a promotional basis until June 2018. To get started, users can download the latest version of the Airtel TV App for enjoying the upgraded content.

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The Hotstar catalog available to Airtel TV subscribers consists of shows from channels across multiple genres, movies and shows in Hindi and other regional languages such as Kannada, Malayalam, Marathi, Tamil, and Telugu. Additionally, users get access to an exciting library of sports content and Live matches.

“We are delighted to have Hotstar onboard as a long-term partner in our endeavor to build a world-class digital content ecosystem. Their rich content library will add immense value to our content play and add to the user experience. Airtel TV’s new version has received an extremely positive response from users and we will continue to bring exciting content and in-app innovations to delight them,” said Sameer Batra, CEO, Wynk.

“Airtel has among the widest customer footprints in India and with our expansive content library, comprising rich programming that can cater across age groups, geographies and interests, there are natural synergies and we are very excited about this partnership,” said Ajit Mohan, CEO, Hotstar on the partnership.

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